Ratowsky Group runs every signature listing through the same three-phase Compass marketing system that took a Trinidad Island waterfront from a $2.45M Zillow estimate to a $3,925,000 sale in 8 days, with 12 offers on the table and 8 of them all cash.
Justin on the Harbour. We sell this coast in person, not from a desk.
What you can expect
Our job as real estate professionals is very straightforward.
To guide you seamlessly through the home-selling process.
To build a tailored selling strategy that nets you the most money possible.
To make the experience as stress-free and hassle-free as possible.
To keep you informed at every step.
And most important, to protect your interests at all times.
The team on your listing
A father and son, both reading every offer.
Craig has sold Huntington Beach since 1977, with 900+ homes and hundreds of millions behind him. Justin runs the modern marketing that builds the buyer pool before launch. You get 58 years of combined experience and two sets of eyes on every term, from pricing through close.
Sold price
$3,925,000
Over asking
$643,000
Offers
12
8 all cash
Days on market
8
The Ratowsky Group standard
Your home gets the same launch as an eight-figure waterfront.
Our system
The three-phase Compass marketing system
Phase one
Compass Private Exclusive
A pre-market launch inside the Compass network, more than 84,000 Compass agents and their qualified buyer pools, before a single public dollar is spent on marketing. The point is to test demand, surface ready-now buyers, and refine pricing before the public clock starts.
Phase two
Targeted demand campaign
Drone and twilight photography, cinematic video tailored to the home, and distribution across Compass national, paid social geo-targeted to relevant move-up buyer pools, and the local agent network. The goal is a fully formed audience by the time the listing goes live.
Phase three
Timed public release
We hit the public MLS on a deliberate day, not a default day. Open houses are scheduled to compress demand. An offer-review deadline converts interest into competition. The result is a closing price that reflects what the market will actually pay, not what an algorithm estimated.
How we market your home
What “launched” actually looks like.
Presentation is where the first weekend is won. Here’s the production that goes into every signature listing, the same work that makes a buyer feel at home before they walk in.
Professional Photography
Beautiful photography is one of the most powerful tools for selling your home. We use best-in-class photographers to show your home in its best light, make a strong first impression, and bring more buyers through the door.
Cinematic Videography & Storytelling
Our marketing team writes a narrative for the home and shoots it with professional cinematic video, built to portray its best features. By the time buyers walk through the property, they’ve already pictured living there. The story does the selling before the showing starts.
Aerial Drone Photography
Aerial drone photography captures the neighborhood and shows your home from a fresh perspective. We use a professional drone pilot to highlight what makes the property, and its setting on the coast, unique.
Social Media Reels
We produce custom Reels for Instagram and Facebook and run targeted ads to the neighborhoods around the property, building awareness of the new listing and driving traffic to the open house.
Our listing plan
What to expect, from first call to closing.
We collaborate with you to set the best strategy for your sale: property preparation with Compass Concierge, staging, marketing, pricing, and timing. Here’s how it goes.
01
Let's talk
A no-pressure strategy conversation. We walk your home, your timing, and your goals, and we tell you honestly what the market will reward and what it won't. You'll leave with a realistic price range and a plan, and no obligation to list.
02
Setting the stage
Before a single photo, we prep the home to show its best. We'll talk through Compass Concierge to front the cost of paint, flooring, staging, and repairs with nothing due until closing, bring in our stager, and line up the trades.
03
Going live
We launch your property three separate times: a Compass Private Exclusive, then Compass Coming Soon, then Active on the MLS. Your listing is showcased on Compass.com and sent across 100+ partner sites for the duration of the sale, casting the widest possible net to get the most eyes on your home. We host public open houses Saturday and Sunday and set up private showings for prospective buyers.
04
Spreading the word
A launch is only as good as its reach. We push your listing across Compass.com and 100+ partner sites, run paid social targeted to the buyers most likely to move, and work the local agent network directly.
05
Making connections
Real buyers come from real relationships. We tap Craig's decades of local relationships and the Compass network of 84,000+ agents to find the buyers who are ready now, including the ones who never set a search alert.
06
Building a strategy
We read the early response, showings, saves, agent feedback, and offer signals, and adjust. Pricing is a strategy, not a number, and we'll tell you when to hold and when to move, and why.
07
Communication and measuring success
You're never guessing. We report on traffic, showings, and feedback on a set rhythm, in plain English, so every decision is made on facts, not feel.
08
Receiving an offer
When offers come in, both Craig and Justin read every term, not just the price. Financing strength, contingencies, and timeline all matter. We walk you through a clear net sheet so you see your actual proceeds.
09
Negotiating the details
This is where experience pays for itself. We negotiate calmly and from data, protecting your number and your terms through counters, inspections, and appraisal, with two sets of eyes on every move.
10
Completing the close
We coordinate escrow, inspections, repairs, and the final walkthrough so the close is smooth. And because most of our business is repeat and referral, the relationship doesn't end at the keys.
“Craig and Justin... what a Dream Team! I told them I was going to need someone to hold my hand through the process of selling my home of 25 years, and they did exactly that. They even came to the house to be present when painters, carpet layers, and estate sale people came to give estimates. They held an amazing open house one weekend which garnered multiple offers. Four days later, I had accepted an offer for $100,000 over asking.”
“Craig and Justin Ratowsky are a powerhouse team. From the first contact, they had a great plan, brought in a perfect stager, had excellent and constant communications and helped with everything from dealing with inspection repairs, plumbing issues and guiding me through the process of getting the best deal on my home sale. They sold my home in less than a week. Truly exceptional realtors.”
“We used Craig over 30 years ago when he sold our condo in less than a week above asking price. We again used him this past October to sell our house. He coordinated getting renovations done, had an open house and the house sold on the first day far above the asking price we listed. He's great to work with and I highly recommend him. He knows his stuff!”